Concept brand · Beverage · Spec work

ZINGO — a citrus soda built to shout

A sparkling citrus soda with zero irony: cobalt cans, Anton headlines, and a voice that sells fizz like a street poster.

Identity

Naming, wordmark, packaging

Campaign

Web, posters, social

Brand prototype · Full document

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ZINGO is a concept brand designed in-house by Haluum to demonstrate craft. It is not a client engagement, and no performance metrics are claimed.

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